New guidelines for U of A promotional Items

Monday
To: University Employees
From: University Marketing and Communications
Subject: New guidelines for U of A promotional Items
Date: Oct 19, 2026

The University of Arizona Marketing and Communications team has developed guidelines to help campus units create promotional merchandise that reflects the university's identity, values, and spirit while ensuring the appropriate use of university marks.

The Promotional Items page provides guidance on:

  • Choosing promotional items that reflect the university’s brand and serve your intended audience
  • Submitting designs for review and working with approved vendors
  • Requirements for using the Block A, unit logos and other university trademarks
  • Event-specific designs, third-party sponsorships and other special circumstances

Visit the University Marketing and Communications Promotional Items webpage to learn more. 

For questions about promotional products, contact licensing@arizona.edu.