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Consumers are more likely to purchase products that have lower ratings but more reviews than products with higher ratings but few reviews, researchers found.
The University of Arizona Applied Research Corp. will focus the UA's research strengths in several diverse areas on solving national security issues.
A professor from the UA James E. Rogers College of Law focused his research on special prosecutors and their role in the U.S. government, and along the way uncovered some fascinating stories about the history of the position.
UAVenture Capital has launched a second venture capital fund designed specifically to help finance the commercialization of emerging and disruptive technologies formulated by UA researchers, faculty and students.
The majority of consumers think the extinction of brick-and-mortar stores would be bad for society, according to a new UA-led study that explores consumers' perceptions of today's transforming retail environment.
Research by Caleb Warren, assistant professor of marketing at the UA, indicates that consuming brands ironically is a way to secretly signal our identity or beliefs to people who know us.
Mexican diplomats are learning the foundations of American law from the James E. Rogers College of Law in order to enhance consular services and strengthen binational relations.
Tucson's newest early-stage capital fund, UA Venture Capital Fund LLC, has announced that its first three investments will include UA-connected companies Codelucida and Regulonix.
The UA Tech Park, a center for high-wage jobs, remains one of the largest employment hubs in southern Arizona, hosting 52 companies and organizations that employ 5,870 skilled workers.
A new clinic addresses matters pertaining to water, endangered species, public lands, climate change, tribal lands and other natural resource challenges that exist in Arizona and the West.